Labels: ratings, tar 14.5, the amazing race, the amazing race 14
TAR14 hit a 3.1 mark in the age 18-49 demographic for the second consecutive week, defeating "Extreme Makeover: Home Edition" and "The Simpsons" in that measure also for the 2nd week running. In comparison to other CBS Sunday night programs, "The Amazing Race" was tops in the age 18-49 Nielsen rating as it has been all season long.
The series also reached an average overall viewership of 10.3 million people, the second highest audience for TAR14 to date. By that measure, "The Amazing Race" again defeated all competition in the 8 p.m. ET timeslot. As usual, TAR14 scored lower overall audiences than both "60 Minutes" and "Cold Case" but higher than "The Unit."
Of course, overall audience marks are largely for show. As long as "The Amazing Race" continues to do well among age 18-49 and 25-54 viewers, its placement should be secure.
----
(millions)
(18-49)7 p.m. 8 p.m. 9 p.m. 10 p.m.
(millions)
(18-49)TAR 14.1 TAR 14.2 TAR 14.3 TAR 14.4 TAR 14.5
____________________________