The long delayed Nielsen ratings for the penultimate (next to last) episode of "The Amazing Race 14" came in with strong returns, indicating high interest in the upcoming TAR14 finale episode.
"The Amazing Race" episode 14.11 hit a 3.2 demo mark in the age 18-49 age group with 10.8 million overall viewers. The demo mark was a tie for TAR14's best unassisted rating without a sports overrun while the overall viewership level was TAR14's highest unassisted mark outright. (Two TAR14 episodes achieved higher ratings with the benefit of NCAA basketball tournament overruns.)
For the fifth consecutive week, "The Amazing Race 14" won the 8 p.m. ET/PT hour in both 18-49 rating and overall viewership, though "The Simpsons" did score a higher demo mark this time in direct half-hour competition. TAR14 finished in a tie for 20th place in overall viewers among all weekly prime-time shows.
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As for this Sunday, "The Amazing Race" usually receives a slight ratings bump for its season finales though not the super impressive jumps enjoyed by other top reality compeitition shows. The one possible impediment this time out may be the first hour of "The Celebrity Apprentice" finale coming into direct competition with TAR14.
Given that "Apprentice" is usually a slow ratings starter though, I don't expect it to be a major factor for TAR14's finale ratings. Most crossover viewers will likely just join Apprentice in progress after Amazing Race 14 concludes.
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| EDT | Series | Viewers
(millions) | Rating
(18-49) |
|---|
| 7 p.m. | 60 Minutes | 12.3 | 2.0 |
|---|
| 8 p.m. | The Amazing Race 14 | 10.8 | 3.2 |
|---|
| 9 p.m. | Cold Case | 12.5 | 2.9 |
|---|
| 10 p.m. | The Unit | 10.0 | 2.4 |
|---|
| CBS weekly average | 11.1 | 2.7 |
|---|
| Episode | Viewers
(millions) | Rating
(18-49) | Overrun |
|---|
| TAR 14.1 | 9.2 | 2.6 | none |
|---|
| TAR 14.2 | 7.8 | 2.6 | none |
|---|
| TAR 14.3 | 10.6 | 3.0 | none |
|---|
| TAR 14.4 | 10.1 | 3.1 | none |
|---|
| TAR 14.5 | 10.3 | 3.1 | none |
|---|
| TAR 14.6 | 12.4 | 3.6 | 52 min. |
|---|
| TAR 14.7 | 12.0 | 3.7 | 18 min. |
|---|
| TAR 14.8 | 10.6 | 3.1 | 38 min. |
|---|
| TAR 14.9 | 10.3 | 3.0 | none |
|---|
| TAR 14.10 | 10.3 | 3.2 | none |
|---|
| TAR 14.11 | 10.8 | 3.2 | none |
|---|
_________________________Labels: ratings, scheduling, tar 14.11, the amazing race, the amazing race 14
